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Audience
(000)
 %Comp Index
Total Adults
4,060
100.00
100
Total Women
3,261
80.3
155
Married
2,688
66.1
119
Age
25-54
2,597
64.0
112
35-54
2,199
54.2
139
55+
1,184
29.6
96
MEDIAN AGE: 48.2 YEARS
Household Income
$100,000+
1,622
40.0
185
$75,000+
2,255
55.5
160
$50,000+
2,830
96.7
128
MEDIAN HHI: $83,896
Residence
Own Home
3,325
81.9
118
Home Value $150,000+
2,773
68.3
150
Home Value $200,000+
2,476
61.0
164
Home Value $500,000+
907
22.3
232
MEDIAN HOME VALUE: $325,246
Employment
Employed Full Time
2,032
50.0
93
Professional/Managerial
1,396
34.4
147
Education
Attended/Graduated College+
2,975
73.3
138

Source: MRI Fall 2007


Audience
(000)
 %Comp Index
Total Women
3,261
80.3
155
Married
2,213
67.9
126
Age
25-54
2,039
62.5
112
35-54
1,782
54.6
142
55+
1,012
31.0
97
MEDIAN AGE : 49.1 years
Household Income
$100,000+
1,330
40.8
202
$75,000+
1,772
54.3
167
$50,000+
2,275
69.8
135
MEDIAN HHI: $83,003
Residence
Own Home
3,325
81.9
118
Home Value $150,000+
2,338
71.7
160
Home Value $200,000+
2,065
63.3
173
Home Value $500,000+
743
22.8
238
MEDIAN HOME VALUE: $325,737
Employment
Employed Full Time
1,522
46.7
107
Professional/Managerial
1,140
35.0
151
Education
Attended/Graduated College+
2,975
73.3
138

Source: MRI Fall 2007

 

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©  Meredith Corporation 2008

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