National Display Advertising Rates

 
FOUR COLOR
BLACK & WHITE
Page
$125,100
$87,800
2/3 Page
100,900
61,300
1/2 Page
87,700
52,800
1/3 Page
69,200
35,200
COVERS
2nd
$143,900
-
3rd
143,900
-
4rd
157,200
-



Display Volume Discounts

Advertisers may earn discounts based on paging volume running the course of a contract year. Inserts contribute to, but do not earn national volume discounts. Inserts contribute on a national page equivalency based on revenue as applied to open rate. Short rates will be in effect for discounts not earned.

3 Pages
5%
6 Pages
10%
9 Pages
15%
12 Pages
20%
 
 
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