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New York City,
April 2013

Health + Wellness Expo
Metropolitan Pavilion
April 12 & 13

Race Day
New York City's Central Park
April 14

*dates subject to change

Over 10,000 women from around the country and the world will participate in this inspirational women-only, three-day event.
In-Book Bonus Exposure
Sponsor logo exposure on promotional ads in More magazine and Fitness magazine in Feb – May
Logo inclusion on a program recap advertorial in More and Fitness
Logo and link will be included on event information pages found on More.com, fitnessmagazine.com, NYRR.org andMoreMustHaves.com
Email blasts and newsletter updates will include sponsor mentions
Expo Activity
Booth at two-day pre-race Health + Wellness Expo for product demos, sampling and sales
Sampling in over 10,000 gift bags
Race Day
Tent in Central Park
Logo exposure on high-impact signage
Logo exposure on 10,000 race t-shirts and runners’ bibs
Sponsor prizes included in winner prize package
Held in New York City, the #1 press market
Sponsor inclusion in extensive PR campaign
The 2012 event captured nearly 937 million media impressions including coverage on The View, USA Today and in The New York Times
Custom Sponsor
Integration Opportunities
Pace car and car display
Race day massage or stretching tent
Finisher food bag sampling
Branding on thunder sticks or "Go Cards" to cheer on runners
Logo inclusion on mylar blankets given to every runner post-race
Direct mail sponsorship
For additional information, contact your More or Fitness representative. Advertiser/Sponsor benefits pending final paging and sponsorship commitment level.
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