Mission Statement:

Ser Padres is a celebration of today’s Latina mom: the gatekeeper and interpreter of her culture, her language, and her traditions and the woman who understands that taking care of her family begins with taking care of herself. With content and information that empowers and inspires her, Ser Padres offers her solutions for her children, her home, and her life.

Rate Base: 850,000
Audience: 4,930,000
Frequency: 8x a year
Controlled Circulation Venues: Pediatrician and OB/GYN offices

Editorial Make-up:

Ser Padres Editorial Department.
BPA audited. Source: Simmons Fall 2010 Full Year Study, Publisher's adjusted audience.