2009 TRAVEL RATES

Better Homes and Gardens® Travel Sections feature travel advertising of interest to readers in the East, Great Lakes, South, Central and West areas in the March, April, May, June, September, and October issues. Included in each travel section is a Travel Planning Guide coupon for advertisers to list promotional literature available.

CIRCULATION INFORMATION

Travel East: 1,498,000 circulation in the states of Connecticut, Delaware, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Vermont, and Washington, D.C.

Travel Great Lakes: 1,257,000 circulation in the states of Illinois, Indiana, Michigan, Ohio, and Wisconsin.

Southern Travel: 1,775,000 circulation in the states of Alabama, Florida, Georgia, Kentucky, Mississippi, North Carolina, South Carolina, Tennessee, West Virginia, and Virginia.

Travel Central: 1,484,000 circulation in the states of Arkansas, Iowa, Kansas, Louisiana, Minnesota, Missouri, Nebraska, North Dakota, Oklahoma, South Dakota, and Texas.

Travel West: 1,524,000 circulation in the states of Alaska, Arizona, California, Colorado, Hawaii, Idaho, Montana/Wyoming, Nevada, New Mexico, Oregon, Utah, and Washington.

Travel Sections Information

Travel Planning Guide: The Travel Planning Guide is a free listing of promotional material available from advertisers. The guide contains a return-response coupon to allow readers to order the literature. BH&G® provides advertisers with their leads. All national and regional travel advertisers are eligible for a listing in the Travel Planning Guide. The listing appears in the total circulation of 7.6 million. Advertisers are responsible for submitting their listings of up to 15 words in length before closing date.

	Frequency Rates*
	1 Issue	2 Issues	3 Issues	6 Issues
4-Color
Page	$123,740	$117,550	$111,370	$105,180
2/3 Page	92,030	87,430	82,830	78,230
1/2 Page/Digest	71,770	68,180	64,590	61,000
1/3 Page	54,120	51,410	48,710	46,000
4" (56 Lines)	21,550
Large Brochure 2-1/4" x 3"	11,710
Small Brochure 1-1/8" x 3"	6,810

Black & White
Page	$97,050	$92,200	$87,350	$82,490
2/3 Page	68,200	64,790	61,380	57,970
1/2 Page/Digest	53,080	50,430	47,770	45,120
1/3 Page	35,860	34,070	32,270	30,480
4" (56 Lines)	15,420	14,650	13,880	13,110
2" (28 Lines)	7,850	7,460	7,070	6,670

*Ads must be the same size and coloration to qualify for the frequency level rates.

Rates are based on frequency of use of one or more travel sections for a single advertised travel service or destination

USING LIKE UNITS OF SPACE IN SIZE AND COLORATION IN A CONTRACT YEAR. No other discounts apply.

Copy variations are permitted but continuity must be maintained through a single agency of record.

2-color production — Contact your representative for availability and cost if a special ink or 2-color process is required.