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2008 national rates

  Full Run
2,000,000
Prenatal
1,100,000
Postnatal
1,100,000
4C Process
Full Page $170,900 $109,700 $109,700
2/3 Page $133,600 $85,400 $85,400
Digest $128,500 $82,700 $82,700
1/2 Page $103,500 $65,900 $65,900
1/3 Page $68,600 $44,500 $44,500
Black & White
Full Page $124,300 $80,100 $80,100
2/3 Page $96,900 $62,500 $62,500
Digest $93,600 $60,300 $60,300
1/2 Page $74,600 $48,200 $48,200
1/3 Page $49,700 $31,800 $31,800
BRC
3.5" X 5" $55,800 $36,500 $36,500
Covers
2nd Cover $188,600    
3rd Cover $180,100    
4th Cover $206,000